WHAT YOU’LL LEARN
This is where you’ll trade confusion for confidence as a female business owner. We teach branding beyond the visuals to women who are ready to stop trading time for money and invest in a brand identity that will serve them for decades.
Enroll once.
Learn for years to come.
Our library is constantly being updated with new videos pertaining to starting and scaling a business as a female entrepreneur. When you enroll at TBBS, you gain lifetime access to our community of motivated women and to our ever-growing library of videos.
10+
MODULES
~2
WEEKS
MODULE ONE
SETTING THE STAGE FOR SUCCESS: HOW YOU BECOME THE GO-TO
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In this module, Victoria Marcouillier (founder of BrandWell Designs™), idenifies a critical mindset shift that must take place before becoming the go to.
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This module will be accompanied by a brief assignment that will assist you in laying the proper foundation to become the go-to.
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Recognize the responsibility and reward that come with being the go-to in your industry. Identify key mindset shifts that will help propel you forward through the ups and downs of entrepreneurship.
MODULE TWO
THE POWER OF PERCEPTION: CONNECTING YOUR PRODUCT TO YOUR PEOPLE
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In this module, Victoria Marcouillier (founder of BrandWell Designs™), reveals an unforgettable definition of branding that will help reframe the way you think about your business.
She debunks common myths surrounding target audiences and help you realize how to tie your offer to the people that want and need it most.
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This module will be accompanied by a brief “Who Are My People, Really?”
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Understand branding at a high level and get laser-clear on exactly who you’re marketing your offer(s) to.
MODULE THREE
SIX SECRETS TO BUILDING A HIGHLY PROFITABLE BRAND ONLINE
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In this module, Victoria Marcouillier (founder of BrandWell Designs™) will discuss six critical components of building a powerful brand. From your company name to the visual elements and everything in between, this module is powerful when it comes to crafting a strong brand identity!
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This module will be accompanied by a brief assignment.
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Identify a strong and strategic name for your business and begin crafting your brand identity.
MODULE FOUR
UNDERSTANDING AND CRAFTING
BRAND TONE OF VOICE
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In this module, Victoria Marcouillier (founder of BrandWell Designs™), explains brand voice — what it is, why it’s important, and how to craft a powerful one for your business.
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This module will be accompanied by a brief assignment: “Developing Your Brand’s Verbal Identity Guide”
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Make your business more recognizable and loved by your target audience and drive revenue.
MODULE FIVE
OVERCOMING IMPOSTER SYNDROME AND SHOWING UP WITH AUTHORITY IN YOUR SPACE
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Learn from award-winning international confidence mentor & personal branding expert, Michele Charles Gustafson (founder of Hue & Style®), how to show up confident.
Say goodbye to imposter syndrome and hello to strong confidence & self-presentation as you learn to act like a CEO and command respect as an entrepreneur.
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This module will be accompanied by a brief assignment: “Show Up Confident”
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Begin showing up with authority in your space.
MODULE SIX
DIFFERENTIATING IN ORDER TO DISRUPT: A DEEP DIVE INTO BRAND POSITIONING
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In this module, Victoria Marcouillier (founder of BrandWell Designs™) shares what it means to be an industry disruptor. When everyone else is striving to be like their competition, Victoria teaches you how to differentiate and how to make your differences a key part of your marketing strategy.
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This module will be accompanied by a brief assignment: “Finding Your Differentiators”.
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Identify your brand’s unique position in the market.
MODULE SEVEN
HOW TO PROTECT YOUR BRAND FROM COPYCATS AND COMPETITORS
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Learn to protect your brand from copycats and competitors with this incredibly helpful module taught by attorney Paige Griffith, J.D. (founder of The Legal Paige®). Paige teaches how to legally protect your brand using contracts, copyrights, and trademarks.
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This module will be accompanied by a brief assignment: “Getting Legally Legit”
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Eliminate fear by building a protected brand.
MODULE EIGHT
HOW TO GAIN BRAND EXPOSURE THROUGH SOCIAL MEDIA
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What if you approached social media with a clear strategy this year instead of throwing stuff at the wall to see what sticks?
In this module, Kelly McKenna (founder of Sit With Kelly and Business of Therapy) teaches how to create viral content on social media to increase brand awareness and exponentially grow your reach online.
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This module will be accompanied by a brief assignment: “Creating Viral Content to Gain Brand Exposure” along with a free month’s access to Kelly’s Reel’s Membership group.
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Show up consistently on social media with a proven strategy for success to attract more followers who will turn into customers.
MODULE NINE
HOW TO CREATE BUZZ AROUND YOUR BRAND TO FAST-TRACK YOUR GROWTH
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This module is led by esteemed PR strategist Carolyn Sutton (founder of Brand Your Brand®). Carolyn explains numerous ways to generate buzz for your brand both online and offline.
Learn how to get your brand PR ready to ensure that your story is told on as many platforms as possible.
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This module will be accompanied by a brief assignment: “Crafting Your Key Messages”
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Identify your key messages that you will use to achieve more brand exposure.
MODULE TEN
HOW TO DOUBLE YOUR SALES BY TYING EMOTION TO A PURCHASE
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In this fireside chat, Victoria Marcouillier interviews her long-time sales coach, Gwen Tinsley (founder of Grit & Tenacity). Gwen and Victoria discuss the mindset shifts that need to take place in order to sell confidently for your business.
Gwen shares the exact strategies that were implemented for BrandWell to help double the monthly revenue of the company in less than six months.
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This module will be accompanied by a brief assignment: “Features vs. Benefits”
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Confidently close more sales without discounting your offers.
New modules added to our bonus library 3x per year!
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![Holly Haynes Anti Social The Branding Business School]()
BONUS: An Anti-Social Approach to Scaling ft. Holly Haynes
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![How to teach The Branding Business School]()
BONUS: How to Teach Anything Effectively ft. Nadine Kenney Johnstone
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![How to hire your first employee the branding business school]()
BONUS: How Hiring Can Help You Build a Better Brand
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![Kate Milford Photo The Branding Business School]()
BONUS: How to Use Brand Photography to Grow Your Business ft. Kate Milford
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![why people aren't buying]()
BONUS: Why Nobody's Buying Your High Ticket Offer ft. Victoria & Gwen
Join the Waitlist
Enrollment will only open 3x per year. Don’t miss your chance to attend The Branding Business School this summer + receive weekly advice on how to become the go to in your industry when you join the waitlist. Waitlisters receive first access + a discount code during launch week.